1a:I[7989,["7224","static/chunks/7224-902387737cdb0cb2.js","6648","static/chunks/6648-74dcbc2dfdf92753.js","2291","static/chunks/2291-2262a88caa353b94.js","2321","static/chunks/2321-082acade5793edbe.js","8963","static/chunks/8963-2ccaee0b9f2edbbd.js","6157","static/chunks/app/booked/%5Bcategory%5D/page-bb10e4bf0ce7841b.js"],"default"] 1b:T599,

The brand

Barbie has spent the last decade rebuilding itself as a brand that takes representation seriously — every body type, every skin tone, every kind of girl. The campaign work that flows from that repositioning carries a particular casting weight: every face on set has to feel deliberately, visibly part of widening the doll's universe rather than a fashion-shoot afterthought.

The booking

We placed Fatumina and a wider ensemble of TDA models on a Barbie campaign. Multi-model bookings of this scale are a particular strength for the agency: we can deliver a deep, varied cast from one roster, with the diversity range a Mattel-level brief needs, and we keep the casting tight under one POC. Fatumina herself is one of the faces we go to when the brief calls for warmth, presence and confidence on camera.

What TDA delivered

The Diversity Agency is London's specialist for ensemble casting at scale. When a global brand needs a real cross-section of girls, women or kids on the same shoot, our roster — Mainboard, Development, Curve, Classic, Modest and Family — is built for it. Browse the full roster to start a shortlist.

Fatumina and a TDA ensemble fronted Barbie's campaign — booked through The Diversity Agency, London's specialist for inclusive group casting.

Booked.

Booked Commercial

Commercial | The Diversity Agency

Booked Commercial

Commercial | The Diversity Agency