Jacinth for Coca-Cola × Marvel — Booked — TDA London

The brand

The Coca-Cola × Marvel partnership is one of the bigger global brand crossovers of recent years — two cultural giants playing into each other's iconography across packaging, animation and live-action campaign work. The casting brief sits somewhere between commercial, fan-culture and superhero adjacent: faces that feel cinematic but accessible.

The booking

Jacinth, signed to TDA, was booked for the Coca-Cola × Marvel campaign. She has range that suits this kind of brief: she can hold a hero shot, she can play to camera with energy, and she reads well in colour-heavy, graphic-led environments — exactly the visual language a Coca-Cola × Marvel set runs on. The brand needed presence; Jacinth delivered it.

What TDA delivered

The Diversity Agency is London's model agency for global brand campaigns that need diverse casting at speed. We work with international clients on partnerships and crossover briefs where the talent has to translate across audiences and territories. Our roster — Mainboard, Development, Curve, Classic and beyond — is built for exactly this kind of work. See the full roster or brief your project directly.